Efficiency and insight: Virtùmedia's success with Zeno
About Virtùmedia
Virtùmedia is a leading publisher that focuses on the production of special interest magazines. These magazines are specifically aimed at niche markets, with content carefully tailored to the interests and needs of their readers. Within this dynamic organization, Enneke Roelfzema fulfills the role of Office Manager and Coordinator of Customer Service and Traffic, where she is a crucial link in managing customer relationships and internal operations.
Meeting with Socho IT
At the beginning of 2022, Virtùmedia first came into contact with Socho IT. It was during this period that the need for more efficient ad management and accurate sales reports became increasingly urgent. Zeno from Socho IT proved to be the perfect solution, as it closely matched the specific needs and practices within Virtùmedia. The collaboration was a good match from the start, creating the beginning of (hopefully) a long-term relationship.
Solutions to Challenges
Before the start of the collaboration with Socho IT, Virtùmedia faced the challenge of getting a clear ad order overview and making effective sales reports. This process was time-consuming and complex. With the introduction of the Zeno system, Socho IT was able to address these challenges. The ad module and Plugin that Virtùmedia currently uses have provided a clear order administration, streamlined billing and clear sales reports. As a result, not only has efficiency been increased, but daily activities have also been considerably simplified.
Benefits and future prospects
The cooperation with Socho IT has brought numerous benefits to Virtùmedia. Thanks to the turnover versus target reports from the Zeno system, Virtùmedia can closely monitor their performance and make strategic decisions. The clear order lists provide valuable insights that contribute to the growth and improvement of the company.
The cooperation with Socho IT is seen as very positive. In particular, the accessibility of the help desk, the helpfulness in setting up the system and the friendliness of the employees are highly appreciated. For companies in the publishing industry, the Zeno system is a very handy and user-friendly tool, which means that Virtùmedia would definitely recommend Socho IT to other companies.
In the future, VirtuMedia may see new opportunities for collaboration with Socho IT. Although they are currently satisfied with the ad module and the PlugIn, they are also considering using the subscriber module in the future. This expansion could bring further optimization and efficiency to their operations.
